Neuer Markt

Neuer Markt is a historic square in the heart of Vienna’s First District, just a short walk from the Albertina and Kärntner Straße. Despite its name (which translates to “New Market”), the square dates back to the 13th century and has long been a site of vibrant city life, from medieval trade fairs to elegant imperial promenades.

The centerpiece is the elaborate Baroque Donnerbrunnen (Donner Fountain), surrounded by heritage buildings, high-end boutiques, and a growing collection of stylish cafés and restaurants. It’s a more understated, relaxed alternative to nearby tourist-heavy areas – ideal for travelers who enjoy quieter, visually charming corners of the city with layers of history behind them.

In 2022, the square underwent a thoughtful redesign, transforming it into a more pedestrian-friendly plaza with elegant stone paving, ample seating, and improved sightlines. Beneath it lies another surprise: the Capuchin Crypt, burial site of the Habsburg dynasty. This mix of surface-level serenity and hidden imperial intrigue makes Neuer Markt worth more than a passing glance.

Neuer Markt isn’t one of the most famous squares in Vienna, and that’s exactly part of its charm. It feels more local, more relaxed, and definitely less crowded than nearby hotspots like Stephansplatz or Michaelerplatz. You don’t get the usual noise and rush of tour groups here. After a long renovation, the square looks cleaner, brighter, and more polished – and as a result, more people are beginning to discover it.

One of the nicest things to do here is simply sit by the Donner Fountain, a beautiful baroque piece that adds a strong visual presence. It’s surrounded by a mix of buildings that reflect different eras of Viennese history. The cafés and restaurants around the square are a real highlight. Some serve classic Austrian dishes in traditional settings, while others are more contemporary in both design and menu. Either way, it’s easy to settle into a corner table, order a coffee or a glass of wine, and watch the city drift past.

There’s also a bit of a surprise for history lovers: the entrance to the Capuchin Crypt. You might walk right past it without noticing, but below the square lies the burial place of the Habsburg family – including Emperor Franz Joseph and Empress Maria Theresa. It adds a sense of quiet significance to a place that might otherwise seem purely elegant and modern on the surface.

Neuer Markt is a great spot for travelers who enjoy stylish but understated places, with a mix of culture, history, and good food. It’s not yet overrun with visitors, which makes now a great time to explore it. You get a more authentic feeling of the city while still being just steps away from the main sights.